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- BUSINESS, Page 63Business NotesRESTAURANTSRemembrance Of Things Fast
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- McDonald's has a new venue: the diner. After two years of
- planning, the fast-food giant has opened a one-of-a-kind
- outlet, the Golden Arch Cafe in Hartsville, Tenn., a small town
- northeast of Nashville. The 1950s-style restaurant, complete
- with jukebox, offers such unlikely McFare as lasagna, pork
- chops and Salisbury steak. The menu includes ordinary
- hamburgers, but no Big Macs or Chicken McNuggets. While patrons
- still queue to order their food at a take-away counter, the
- meal comes on ceramic plates, and is brought to the table by
- servers sporting bowling shirts.
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- McDonald's says it opened the cafe to see if a town too
- small for a regular franchise could support a traditional
- restaurant. But it has no plans for future golden-oldie
- branches. The cafe is not the only experiment the Big M has
- launched in recent months. The company has also introduced
- pizza, fried chicken and spaghetti at some of its restaurants
- to bolster sluggish sales.
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